In October of 2016, business registration, permits, licenses, banking & tax requirements were set for Future Generation Artistry - Gender Free Arts (GFA).
Even as just a two-man company, the conceptualization & creation of the official GFA website & other social media sites pushed to completion, ensuring an online presence. The initial collection of artworks & developed products finalized as well, in time for scheduled events & festivals.
As for entries to juried art events, a 100% acceptance rate was achieved. Same with membership applications to art organizations, it was all approval & warm welcome.
From frequent public presence, more positive responses & accolades by people from all walks of life revalidated GFA artistry. More business strategies & mutually beneficial collaborations were formed. Subsequently, there was a demand for custom-made services. To accommodate specific requests/ personalized requirements, ‘Contract Custom Services’ option was added to the website & offered to the public.
For a continuous company growth, a more assertive agenda was laid out. It mostly included having more events, festivals, collaborations, exhibits, campaigns & presence in the art community. In support of this future direction, a new van & a mini-gallery setup in Reseda, CA fully equipped GFA.
In the manpower area, occasional hiring of part-time workers for inventory, labeling/packaging, booth setups, etc. took effect maintaining high work efficiency.
The launch & promotion of Art in LED light box marked the beginning of more product developments & art media innovations to follow.